KabuDo

NYSE: ROL · Environmental & Facilities Services

Rollins, Inc.

Rollins, based in Atlanta, provides pest and wildlife control and termite protection to more than two million residential and commercial customers from more than 800 company-owned and franchised locations in about 70 countries, through brands such as Orkin, HomeTeam Pest Defense, Clark Pest Control, Fox Pest Control and Saela. It reports one segment; in 2025 residential services were $1.69 billion, commercial $1.24 billion and termite and ancillary $782 million. Revenue grew every year from $2.2 billion (2020) to $3.8 billion (2025) and net income from $267 million to $527 million. About 93% of revenue comes from the United States.

Last updated

Analysis last edited: November 2, 2026 · Financial data fetched: November 1, 2026 15:24 (SEC EDGAR) · Source 10-K filed: February 12, 2026

Built on10-K FY2025 · filed 2026-02-1210-Q (quarter ended 2026-09-30) · filed 2026-10-22Proxy statement (2026)

Next update expectedAfter FY2026’s 10-K is filed (roughly 60–90 days after fiscal year end (sooner for larger filers)), financials and analysis will be refreshed.

01

At a glanceFrom SEC data

Eight headline measures, each placed among the companies covered on this site.

Revenue growth
11.7%

Higher than 71% of 372 non-financial companies

Average yearly growth over the years shown

Operating margin
19.3%

Higher than 52% of 311 non-financial companies

Latest fiscal year (FY2025)

ROIC minus WACC
+21.0 pts

Higher than 88% of 311 non-financial companies

Return on capital above (or below) its estimated cost

Net debt ÷ EBITDA
0.6x

Higher than 29% of 304 non-financial companies

Below 0 means more cash than debt

Cash conversion
1.29x

Higher than 33% of 349 non-financial companies

Operating cash flow ÷ net income

Dividend raises
5 of 5

Years the dividend per share rose, of the last 5

P/E today
35.1x

Latest close 2026-11-04; trailing 12 months to 2026-09-30

Beta
0.60

Above 1 = moves more than the market

Each marker shows where this company sits among the non-financial companies covered on this site, not all listed companies (left = lowest, right = highest). A high position is not automatically good — for net debt ÷ EBITDA, higher means more debt. Details and formulas are in the sections below and in How to read this.

02

Valuation todayFrom SEC data

Price-based measures at the latest close, next to the same measures at the last fiscal year-end.

Share price$38.41close on 2026-11-04

Market cap$18.48B

P/E today
35.1x

At FY2025 year-end: 55.1x

Earnings: trailing 12 months to 2026-09-30

P/B today
13.4x

At FY2025 year-end: 21.0x

Book value at FY2025 year-end

EV/EBITDA today
22.3x

At FY2025 year-end: 34.5x

EBITDA for FY2025

FCF yield today
3.5%

At FY2025 year-end: 2.3%

Free cash flow for FY2025

Dividend yield today
1.8%

Dividends per share for FY2025

“Today” uses the latest closing price (2026-11-04, Yahoo Finance daily closing prices) and shares outstanding at the last fiscal year-end. The rest of this page — including the financial table and ROIC vs. WACC — uses fiscal year-end prices. These are reference figures, not a judgment of whether the stock is cheap or expensive.

03

What changed since last earningsFrom SEC data

The latest reported quarter against the same quarter a year earlier, the balance sheet against the previous quarter-end, and what management said in its latest earnings release.

Quarter ended Sep 30, 2026.

  • Revenue↑ +6.2%$1.03B → $1.09B (vs. a year earlier)
  • Operating margin↓ −1.5 pts21.9% → 20.5% (vs. a year earlier)
  • Net income↓ −3.4%$164M → $158M (vs. a year earlier)
  • Diluted EPS↓ −2.9%$0.34 → $0.33 (vs. a year earlier)
  • Cash↑ +18.3%$109M → $129M (vs. previous quarter-end)
  • Long-term debt→ +0.1%$487M → $488M (vs. previous quarter-end)

Source: Form 10-Q ↗ (SEC XBRL). Long-term debt is the tagged long-term debt figure and leaves out short-term borrowings.

From the earnings release of Oct 21, 2026.

Key changes

  • Q3 revenues $1.1B, up 6.2%. Source sentence
    Third quarter revenues were $1.1 billion, an increase of 6.2% over the third quarter of 2025 with organic revenues* increasing 4.4% compared to the prior year.
  • Operating income $223M, down 1.0%. Source sentence
    Quarterly operating income was $223 million, a decrease of 1.0% compared to the third quarter of 2025.
  • Net income $158M, down 3.4%. Source sentence
    Quarterly net income was $158 million, a decrease of 3.4% compared to the prior year.

Written by AI. A line appears only if its figures and direction match the quoted sentence, which an automatic check confirms. Companies' outlooks are their own and may not be met. Read the release ↗

04

Company profileFrom SEC dataShow

Legal name
ROLLINS INC
Headquarters
ATLANTA, GA
Incorporated in
Delaware
Fiscal year end
12/31
Exchange & ticker
NYSE: ROL
Industry
Environmental & Facilities Services
CIK
84839

Workforce (as of FY2025 year-end)

  • Employees

    21,946

Source: Form 10-K (FY2025) cover page and business description

05

Earnings calendarFrom SEC dataShow

When the company reports each quarter: the quarter-end date, the day results were released, and when the 10-Q or 10-K was filed.

Next report

Q4 FY2026

Quarter end: December 2026. In past years, Q4 results were released 42–45 days after quarter end (Feb 11, 2026; Feb 12, 2025; Feb 14, 2024). No date has been announced in the sources this site uses.

Reporting pattern

  • Fiscal year ends around December 31.
  • Reports four times a year: three quarterly reports (10-Q) and an annual report (10-K) for Q4.
  • Earnings releases came 21–45 days after quarter end over the last 12 quarters.
QuarterQuarter endedEarnings release (8-K)Report filed (10-Q / 10-K)
Q3 FY2026Sep 30, 2026Oct 21, 2026 (+21 days)Oct 22, 2026 10-Q (+22 days)
Q2 FY2026Jun 30, 2026Jul 22, 2026 (+22 days)Jul 23, 2026 10-Q (+23 days)
Q1 FY2026Mar 31, 2026Apr 22, 2026 (+22 days)Apr 23, 2026 10-Q (+23 days)
Q4 FY2025Dec 31, 2025Feb 11, 2026 (+42 days)Feb 12, 2026 10-K (+43 days)
Q3 FY2025Sep 30, 2025Oct 29, 2025 (+29 days)Oct 30, 2025 10-Q (+30 days)
Q2 FY2025Jun 30, 2025Jul 23, 2025 (+23 days)Jul 24, 2025 10-Q (+24 days)
Q1 FY2025Mar 31, 2025Apr 23, 2025 (+23 days)Apr 24, 2025 10-Q (+24 days)
Q4 FY2024Dec 31, 2024Feb 12, 2025 (+43 days)Feb 13, 2025 10-K (+44 days)
Q3 FY2024Sep 30, 2024Oct 23, 2024 (+23 days)Oct 24, 2024 10-Q (+24 days)
Q2 FY2024Jun 30, 2024Jul 24, 2024 (+24 days)Jul 25, 2024 10-Q (+25 days)
Q1 FY2024Mar 31, 2024Apr 24, 2024 (+24 days)Apr 25, 2024 10-Q (+25 days)
Q4 FY2023Dec 31, 2023Feb 14, 2024 (+45 days)Feb 15, 2024 10-K (+46 days)

Source: SEC EDGAR filing history. Release dates are the dates the earnings release was furnished to the SEC on Form 8-K (Item 2.02), which is normally the day results are announced. For a quarter whose 10-Q or 10-K isn’t filed yet, the date is the latest Item 2.02 8-K since the previous report, which may be a preliminary or other results-related update. Fiscal years are labeled by the calendar year in which they end.

06

Flagship products & servicesSite analysis

  • Residential

    Residential pest control

    Protection of homes from rodents, insects and wildlife.

  • Commercial

    Commercial pest control

    Workplace pest control for healthcare, food service, logistics and other customers.

  • Termite and ancillary

    Termite protection

    Termite and ancillary services for residential and commercial customers.

From the Form 10-K, FY2025.

U.S., worldwide and country/regional share of flagship products/services

Only shares the company itself states (in its filings or press releases, sometimes citing a research firm) are shown. Scope and timing vary by figure — treat these as approximate.

  • Pest and termite control

    Pest and termite control

    U.S. share

    —

    Not disclosed

    Worldwide share

    One of the world’s largest

    Company-disclosed

    “one of the world’s largest pest and termite control companies” (no share stated).

Sources:

No percentage share is given.

07

Recent strategic focusSite analysis

Recent developments.

  1. Q3 2026 results

    Q3 revenue $1,090M (vs $1,026M); net income $158M (vs $164M); EPS $0.33.

    Source: Form 10-Q (quarter ended 2026-09-30)

  2. Acquisitions

    Business acquisitions of $310M in 2025.

    Source: Form 10-K (FY2025)

  3. Dividends

    Cash dividends rose to $0.68 per share in 2025 from $0.62.

    Source: Form 10-K (FY2025)

Capex ÷ D&A (FY2025)

0.23x

Below depreciation — investment is being pared back

formulacapital expenditures ÷ depreciation & amortization

e.g.$28M ÷ $125M = 0.23x

termsCapital expenditures (capex) · Depreciation & amortization (D&A)

M&A spend (6-year total)

$1.25B

Latest year: $310M

Cash-flow-statement spending on acquisitions, net of cash acquired

Where the money goes, over time

Unit: $M. Capex went from $23M in FY2020 to $28M in FY2025

  • Capex
  • M&A spend

formulacapital expenditures ÷ depreciation & amortization

termsCapital expenditures (capex) · Depreciation & amortization (D&A)

Source: each period's Form 10-K (SEC EDGAR). Latest: filed 2026-02-12

08

Key figures at a glanceFrom SEC data

FY2020–FY2025, 6 years.

Revenue (FY2025)

$3.76B

As reported in the 10-K

Revenue CAGR (5 years)

+11.7%▲favorable

formula(last-period revenue ÷ first-period revenue) ^ (1 ÷ years) − 1

e.g.($3,761M ÷ $2,161M) ^ (1÷5) − 1 = 11.7%

termsCAGR · ^ (exponent) · Revenue (net sales)

Operating margin (FY2025)

19.3%▲favorable

+1.9pt vs. 5 years ago

formulaoperating income ÷ revenue × 100

e.g.$726M ÷ $3,761M × 100 = 19.3%

termsOperating income · Revenue (net sales)

ROE (FY2025)

38.9%▲favorable

6-year average: 34.2%

As reported in the 10-K

P/B (FY2025 end)

21.01x

formulafiscal year-end closing price ÷ book value per share

e.g.$60.02 ÷ $2.86 = 21.01x

termsP/B · BVPS

Period-end (fiscal year-end) value, not today's P/B

EV/EBITDA (FY2025 end)

34.5x

formula(market cap + interest-bearing debt − cash and equivalents) ÷ (operating income + depreciation & amortization)

e.g.($28,881M + $610M − $100M) ÷ ($726M + $125M) = 34.5x

termsEV/EBITDA · Market capitalization · Interest-bearing debt · EBITDA · Depreciation & amortization (D&A)

Period-end (fiscal year-end) value, not today's multiple

  • ▲

    Revenue grew +11.7% a year over 5 years (strong growth)

    From $2.16B in FY2020 to $3.76B in FY2025. The annualized rate (CAGR) makes it possible to compare growth pace across companies of different sizes.

  • ▲

    Operating margin improved: 17.4% → 19.3%

    How much operating profit is left per $100 of revenue. It moved +1.9 points over 5 years — pricing power, cost control, and product mix all show up here.

  • ―

    Equity ratio is 43.8% (a middling level)

    The share of total assets funded by equity rather than debt. 50%+ is often read as low bankruptcy risk, though the right level varies by industry (real estate and leasing run lower, for instance).

  • ▲

    Free cash flow was positive in 6 of 6 years

    Operating cash flow minus capital expenditures: the cash left over after funding the business’s own investment, available for dividends, buybacks, acquisitions, or debt paydown. A negative year can mean heavy investment, or weak core earnings — worth distinguishing.

  • ▲

    ROE averaged 34.2% over 6 years (latest: 38.9%)

    How much profit was generated on shareholders’ equity. Roughly 10%+ is often cited as solid for a U.S. company, though this varies a lot by industry and capital intensity.

09

Business modelSite analysis

Provides contracted, mostly recurring pest, termite and wildlife control services and grows through acquisitions of local and regional brands.

How money and goods flow at Rollins, Inc.
  1. 01 what it draws on

    Inputs & resources

    • 21,946 employees (end-2025), about 19,700 in the U.S.
    • More than 800 company-owned and franchised locations
    • Family of brands led by Orkin
  2. 02 what it does

    Activities

    • Residential pest control
    • Commercial pest control
    • Termite protection and ancillary services
  3. 03 who it serves

    Customers

    • More than two million residential and commercial customers
    • No customer or non-U.S. country ≥10% of sales
  4. 04 how money comes in

    How it earns

    • Revenue $3,761M (2025)
    • Residential $1,693M; Commercial $1,245M; Termite & ancillary $782M
    • U.S. $3,491M; other countries $270M

How the business makes money

  • One reportable segment.
  • Recurring services are the majority of the business.
  • Cash dividends $327.9M ($0.68/share) in 2025.

Government & regulation around the business

Non-market factors from the company’s filings: what governments and regulators fund, buy, set, approve or restrict, and which part of the flow above each one touches.

Rollins purchased federal tax credits to reduce its tax bill.

  • Government funding & tax credits

    Purchased tax credits

    Purchased federal income tax credits for its 2024 and 2025 returns.

    Supports the businessTouches: How it earns

    Source: Form 10-K (FY2025)

Revenue by segment (FY2025)

Unit: $M — bar length = revenue, (%) = share of total company revenue

  • Residential

    1,693.2 (45%)
  • Commercial

    1,244.7 (33%)
  • Termite and ancillary

    781.5 (21%)
  • Franchise and other

    41.5 (1%)

Source: Form 10-K (FY2025) Revenue by service offering within the single reportable segment.

10

Where it earnsSite analysis

Many U.S.-listed companies earn most of their revenue outside the U.S. — this breaks down revenue by country/region so it's clear where the business actually makes its money.

Largest market (FY2025)

United States — 93% of revenue

Revenue by country / region (FY2025)

Unit: $M — bar length = revenue, (%) = share of total company revenue

  • United States

    3,491.3 (93%)
  • Other countries

    269.7 (7%)

Source: Form 10-K (FY2025) Revenues by customer location.

11

Contract structureSite analysisShow

Short-term or spot sales carry different earnings quality than long-term or auto-renewing contracts — this shows how the company actually contracts with its customers.

12

Customers & suppliersSite analysis

Who the company sells to and buys from. Companies rarely name either, so named counterparties come only from the company's own filings and press releases; otherwise this lists the concentration figures the 10-K discloses.

Customers

More than two million residential and commercial customers.

Named by the company

Suppliers

Pesticide and equipment manufacturers and distributors.

Named by the company

No single supplier is named as material.

13

Competitors & peersSite analysis

Competitors the 10-K names, and the peer group the company itself chose in its proxy statement. Nothing here is this site's own pick.

The 10-K names Rentokil, Ecolab and Anticimex as major competitors, plus regional and local companies and do-it-yourself options.

Competitors named in the 10-K

Peer group the company chose

Peer group, from the proxy statement. Peers are companies the board considers comparable — for example when setting executive pay — not necessarily direct competitors.

2025 compensation peer group from the 2026 proxy statement (also includes ADT, BrightView, Brink’s, Casella, Clean Harbors, Frontdoor, Service Corporation International and UniFirst).

Source: Proxy statement (2026)

Company names link to this site’s analysis where one exists; “site ↗” opens the company’s own website.

14

Six years of financialsFrom SEC data

Each chart's axis holds a single unit (never mixing dollars, %, and $/share). The table's per-period header links to the filing the numbers came from.

Revenue over time

Unit: $M

Source: each period's Form 10-K (SEC EDGAR). Latest: filed 2026-02-12

Profit over time (operating → net)

Unit: $M

  • Operating income
  • Pretax income
  • Net income

Source: each period's Form 10-K (SEC EDGAR). Latest: filed 2026-02-12

Margins over time

Unit: %

  • Operating margin
  • Net margin

formulaoperating income ÷ revenue × 100

termsOperating income · Revenue (net sales)

formulanet income attributable to the company ÷ revenue × 100

termsNet income (attributable to the company)

Cash flow over time

Unit: $M (below zero = cash went out)

  • Operating CF
  • Investing CF
  • Free CF

formulacash flow from operations − capital expenditures

termsFree cash flow (FCF) · Cash flow from operations (operating CF) · Capital expenditures (capex)

Source: each period's Form 10-K (SEC EDGAR). Latest: filed 2026-02-12

Financial stability & capital efficiency

Unit: %

  • Equity ratio
  • ROE

formulatotal equity ÷ total assets × 100 (as reported in the 10-K)

termsStockholders’ equity · Total assets

formulanet income ÷ average equity (beginning + ending, ÷2) × 100 (as reported in the 10-K)

termsNet income (attributable to the company) · Stockholders’ equity

Earnings per share (EPS) and dividend per share

Unit: $

  • EPS
  • Dividend per share

Source: each period's Form 10-K (SEC EDGAR). Latest: filed 2026-02-12

Line itemFY202010-K on EDGAR ↗FY202110-K on EDGAR ↗FY202210-K on EDGAR ↗FY202310-K on EDGAR ↗FY202410-K on EDGAR ↗FY202510-K on EDGAR ↗
Income statement ($M)
Revenue2,1612,4242,6963,0733,3893,761
Operating income376448493583657726
Pretax income363482499586630701
Net income (attributable)267357369435466527
Revenue growthcalc(this year’s revenue − last year’s revenue) ÷ last year’s revenue × 100—12.2%11.2%14.0%10.3%11.0%
Operating margincalcoperating income ÷ revenue × 10017.4%18.5%18.3%19.0%19.4%19.3%
Net margincalcnet income attributable to the company ÷ revenue × 10012.3%14.7%13.7%14.2%13.8%14.0%
Balance sheet ($M)
Total assets1,8462,0222,1222,5952,8203,141
Total equity9651,1111,2671,1561,3311,374
Interest-bearing debtSum of short- and long-term borrowings, notes/bonds payable18613640491395610
Equity ratio52.3%55.0%59.7%44.5%47.2%43.8%
ROE27.7%34.4%31.0%35.9%37.5%38.9%
Cash flow ($M)
Operating CF436402466528608678
Investing CF-162-99-134-373-176-327
Financing CF-281-290-336-149-441-344
Free cash flowcalccash flow from operations − capital expenditures413375435496580650
Cash and equivalents981059510490100
Per share & other
EPS ($)0.540.720.750.890.961.09
BVPS ($)1.962.262.572.392.752.86
Dividend per share ($)0.330.420.430.540.620.68
Payout ratiocalcdividend per share ÷ diluted EPS × 10061.1%58.3%57.3%60.7%64.1%62.2%
P/E (x)72.447.548.749.148.355.1
EV/EBITDA (x)calc(market cap + interest-bearing debt − cash and equivalents) ÷ (operating income + depreciation & amortization)41.531.630.731.529.534.5
P/B (x)calcfiscal year-end closing price ÷ book value per share19.9115.1414.2018.2916.8721.01

P/B and EV/EBITDA use each period’s period-end (fiscal year-end) figures, not the current share price. Figures without a "calc" tag are as reported in the Form 10-K (the consolidated financial statements and, for older years, earlier 10-Ks), pulled automatically from SEC EDGAR. Where a later filing restated a prior period, the restated figure is used.

Last 8 quarters

Three-month figures from 10-Q filings. Change is versus the same quarter a year earlier. Newest quarter on top.

Quarter endedRevenueOperating incomeNet incomeDiluted EPS
2026-09-30$1.09B+6.2%$223M-1.0%$158M-3.4%$0.33
2026-06-30$1.08B+7.9%$201M+1.5%$144M+1.7%$0.30
2026-03-31$906M+10.2%$145M+2.0%$108M+2.5%$0.22
2025-12-31 †$913M+9.7%$160M+6.3%$116M+10.2%—
2025-09-30$1.03B$225M$164M$0.34
2025-06-30$1,000M$198M$141M$0.29
2025-03-31$823M$143M$105M$0.22
2024-12-31 †$832M$151M$106M—

† Fourth quarter = the 10-K’s annual figure minus the first three quarters; quarterly EPS isn’t derived this way because share counts change during the year.

15

Is ROIC above WACC?From SEC data

ROIC (the return on money invested in the business) above WACC (the cost of raising that money) means the company is creating value. WACC is an estimate, so its assumptions can be adjusted below.

ROIC (FY2025)

29.2%

formulaoperating income × (1 − tax rate) ÷ invested capital × 100 *invested capital = interest-bearing debt + total equity (average of beginning/ending)

e.g.$726M × (1 − 25.5%) ÷ $1,855M × 100 = 29.2%

termsOperating income · Effective tax rate · Invested capital · Interest-bearing debt · Total equity

WACC (this site’s estimate)

8.15%

formulacost of equity × equity weight + cost of debt × (1 − tax rate) × debt weight

e.g.Equity weight: $28.88B ÷ ($28.88B + $610M) = 97.9%

e.g.Debt weight: $610M ÷ ($28.88B + $610M) = 2.1%

e.g.WACC: 8.3% × 97.9% + 4.7% × (1 − 25.5%) × 2.1% = 8.15%

termsCost of equity · Equity weight (E/(D+E)) · Cost of debt · (1 − tax rate) · Debt weight (D/(D+E)) · Market capitalization

ROIC − WACC

+21.0pt▲favorable

Earning more than the cost of capital (ROIC > WACC in 6 of 6 years)

formulaROIC − WACC (positive means the business earns more than its cost of capital)

termsROIC · WACC

How firm is this? With the equity risk premium ±1 point and beta ±0.2, WACC runs 6.7%–10.0% and ROIC − WACC runs +19.1 to +22.5 points. The sign holds across this range. This describes the latest year and does not predict future value creation.

WACC 8.15% is this site’s estimate under the assumptions below (not a figure the company has published)

Risk-free rate
4.95% (10-year Treasury, 2026-11-03)
β
0.60 (price-derived adjusted beta, but correlation with the market is low (R² 0.07), so reliability is limited)
Equity risk premium
5.5%
Cost of equity
8.25%
Cost of debt
4.68%
Tax rate
25.5% (effective rate, FY2023–FY2025)
Capital structure (equity : debt)
98% : 2%
→ Change assumptions and recalculate

ROIC over time, vs. WACC

Unit: % — bars = each period's ROIC, horizontal line = latest WACC. Bars above the line are green, below are red

  • ROIC (above WACC)
  • ROIC (below WACC)
  • WACC 8.15%

formulaoperating income × (1 − tax rate) ÷ invested capital × 100 *invested capital = interest-bearing debt + total equity (average of beginning/ending)

termsOperating income · Effective tax rate · Invested capital · Interest-bearing debt · Total equity

formulacost of equity × equity weight + cost of debt × (1 − tax rate) × debt weight

termsCost of equity · Equity weight (E/(D+E)) · Cost of debt · (1 − tax rate) · Debt weight (D/(D+E)) · Market capitalization

Try different WACC assumptions

β and the equity risk premium are estimates with a real range of plausible values — move the sliders to check whether ROIC > WACC still holds. The risk-free rate starts at the 10-year Treasury yield on 2026-11-03 (U.S. Treasury).

Initial β: 0.60 (price-derived adjusted beta. Raw β 0.41, R² 0.07, 130 weeks)

formula0.67 × β + 0.33 (β = the slope of weekly stock returns regressed on weekly market returns)

e.g.0.67 × 0.409 + 0.33 = 0.604

termsβ (beta)

Period 2024-05-10–2026-11-04, using S&P 500 ETF (SPY) as the market proxy. Source: Yahoo Finance price history.

Cost of equity8.25%

formularisk-free rate + β × equity risk premium

e.g.5.0% + 0.6 × 5.5% = 8.3%

termsCAPM · Risk-free rate · β (beta) · Equity risk premium (market risk premium)

Market value of equity$28.88B

formulafiscal year-end closing price × shares outstanding (= market cap)

termsMarket capitalization · Market value of equity

Interest-bearing debt$610M
Cost of debt4.68%

formulainterest expense ÷ interest-bearing debt × 100 (clamped to 0–10%; falls back to the risk-free rate if there’s no debt)

termsInterest-bearing debt · Risk-free rate

Capital structure (equity weight : debt weight)98% : 2%

16

What the price implies (DCF)From SEC data

A company's value can be written as its free cash flow divided by (cost of capital − perpetual growth). Working that backwards from the market's valuation shows how much growth the share price assumed — compared here with the company's actual past growth.

Growth the price implies (price on 2026-11-04)

4.7%

Perpetual FCF growth: g = r − FCF ÷ EV = 8.2% − 3.4%

Past FCF growth (FY2020–FY2025)

+9.5%

Compound annual rate, 5 years

Past revenue growth (FY2020–FY2025)

+11.7%

Compound annual rate, 5 years

Inputs (FY2025): free cash flow $650M (operating CF − capex); enterprise value $18.99B = market cap $18.48B (latest close, 2026-11-04) + debt $610M − cash and short-term investments $100M; r = WACC of 8.2% using this page’s default assumptions (β 0.60, risk-free 5.0%, market premium 5.5%).

Three WACC scenarios

The same calculation under cautious, base and optimistic cost-of-capital assumptions (risk-free rate fixed at the 10-year Treasury yield). Pick one to load it into the sliders below.

Try your own assumptions

V = FCF ÷ (r − g). It starts at the implied growth rate, where the theoretical value equals today’s enterprise value.

Theoretical enterprise value

$18.57B

FCF $650M ÷ (8.2% − 4.7%)

Theoretical ÷ actual enterprise value

0.98x

Below 1x: these assumptions value the business below the market did

How sensitive the answer is

Theoretical ÷ actual enterprise value for each combination of r and g.

g \ r6.2%7.2%8.2%9.2%10.2%
0%0.55x0.48x0.42x0.37x0.34x
2%0.81x0.66x0.55x0.48x0.42x
4%1.56x1.07x0.81x0.66x0.55x
6%17.11x2.85x1.56x1.07x0.81x
8%——17.11x2.85x1.56x

A simplified model for seeing what the market price assumes, not a forecast or a target price. It treats free cash flow as growing at one constant rate forever; the result swings widely with small changes in r and g, and is undefined when g reaches r. Free cash flow here is operating cash flow minus capex, which is after interest — a full DCF of enterprise value would use cash flow before interest. Market cap uses the latest close (2026-11-04) × shares at fiscal year-end; free cash flow and WACC inputs are from the latest fiscal year.

17

Earnings qualityFrom SEC dataShow

The same reported profit can mean different things depending on whether it's backed by cash, driven by the core business, or the result of a one-off item. Four checks below.

  • ✓

    Operating CF ÷ net income: averages 1.30x

    Profit is backed by cash coming in.

  • ✓

    Accrual ratio (latest): -5.1%

    A small share of profit rests on accounting estimates.

  • ✓

    Core-earnings share (operating income ÷ pretax income): 104%

    Most profit comes from core operations.

  • ✓

    Days sales outstanding: 21 → 19 days

    No major slowdown in collecting on sales.

Operating CF vs. net income

Unit: $M — operating CF above net income means profit is backed by cash

  • Operating CF
  • Net income

formulacash flow from operations ÷ net income attributable to the company

termsCash flow from operations (operating CF) · Net income (attributable to the company)

formula(net income − operating CF) ÷ average total assets × 100

termsNet income (attributable to the company) · Cash flow from operations (operating CF) · Total assets

Source: each period's Form 10-K (SEC EDGAR). Latest: filed 2026-02-12

Profit bridge (FY2025)

Unit: $M — what moved profit from operating income to net income

  • Profit (each stage)
  • Pushed profit up
  • Pushed profit down

formulaoperating income ÷ income before income taxes × 100

termsOperating income · Income before income taxes (pretax income)

Source: each period's Form 10-K (SEC EDGAR). Latest: filed 2026-02-12

Receivables & inventory days

Unit: days — days grow when receivables or inventory build up faster than sales

  • Days sales outstanding
  • Days inventory outstanding

formulaaverage receivables (opening + closing ÷ 2) ÷ revenue × 365

termsAccounts receivable · Revenue (net sales)

formulaaverage inventory (opening + closing ÷ 2) ÷ cost of revenue × 365

termsInventory · Cost of revenue (COGS)

Worked examples (latest period)

formulacash flow from operations ÷ net income attributable to the company

e.g.$678M ÷ $527M = 1.29x

termsCash flow from operations (operating CF) · Net income (attributable to the company)

formulaoperating income ÷ income before income taxes × 100

e.g.$726M ÷ $701M × 100 = 104%

termsOperating income · Income before income taxes (pretax income)

formulaaverage receivables (opening + closing ÷ 2) ÷ revenue × 365

e.g.($196M + $203M) ÷ 2 ÷ $3,761M × 365 = 19 days

termsAccounts receivable · Revenue (net sales)

formulaaverage inventory (opening + closing ÷ 2) ÷ cost of revenue × 365

e.g.($40M + $43M) ÷ 2 ÷ $1,777M × 365 = 8 days

termsInventory · Cost of revenue (COGS)

18

Who holds the sharesFrom SEC dataShow

How much of the stock large institutional investors report owning on SEC Form 13F, how much the directors and executive officers hold (and how much of the vote they control), and roughly how much is left for individual investors. Shown next to beta so the holder mix can be read alongside how much the stock swings.

Institutions, insiders and everyone else, 13F holdings as of 2026-06-30

“Everyone else” is what remains after shares reported on Form 13F and shares held by directors and executive officers: mostly individual investors, plus non-insider families or foundations and smaller or foreign institutions. The figures have different dates and 13F reports count some shares twice — read it as an approximate split.

Held by 13F filers
58.9%
Directors & officers (shares)
5.8%
Everyone else (est.)
35.3%

individuals and other non-13F holders

Directors & officers (voting power)
5.8%

no separate voting figure; shown as shares

Institutional-ownership rank
409 of 416

1 = most institutional; 98% of covered companies have more

Beta (adjusted)
0.60

above 1 = swings more than the market

  • 283.4M shares reported by 829 13F filers ÷ 481.1M shares outstanding on 2026-07-13. Option positions are excluded.
  • Directors and executive officers as a group, from the proxy statement’s beneficial-ownership table; includes shares they can acquire within 60 days.
  • A large “everyone else” share can still reflect a family, trust or foundation stake held outside the board; check the proxy statement’s 5% holders.

Sources: SEC Form 13F data set (holdings as of 2026-06-30) · Form DEF 14A filed 2026-03-17 (beneficial ownership table) · Form 10-Q cover page (shares outstanding as of 2026-07-13)

19

Strengths & weaknessesSite analysis

Strengths

  1. 1. Steady growth

    Revenue grew every year from 2020 to 2025.

    Evidence: Form 10-K (FY2025)

  2. 2. Recurring revenue

    Contracted, recurring services give visibility into future revenue.

    Evidence: Form 10-K (FY2025)

  3. 3. Low leverage

    Leverage ratio of 0.9x adjusted EBITDAR at end-2025.

    Evidence: Form 10-K (FY2025)

Weaknesses

  1. 1. U.S. concentration

    About 93% of 2025 revenue came from the United States.

    Evidence: Form 10-K (FY2025)

  2. 2. Labor intensive

    Depends on attracting and retaining skilled technicians.

    Evidence: Form 10-K (FY2025)

  3. 3. Rising debt

    Debt rose with acquisitions to $610M at end-2025.

    Evidence: Form 10-K (FY2025)

20

What draws investors to itSite analysis

Why the stock can look attractive to investors — each point paired with what has to hold for it to stay true, and the opposing view. This is this site's analysis, not a recommendation to buy or sell.

P/E (FY2025)

55.1x

Price at fiscal year-end ÷ diluted EPS

Dividend yield (FY2025)

1.13%

Dividends per share ÷ fiscal year-end price

Payout ratio (FY2025)

62%

Dividends per share ÷ diluted EPS

FCF yield (FY2025)

2.3%

(Operating CF − capex) ÷ market cap

  1. 1. Defensive compounder

    Revenue and net income grew every year 2020–2025.

    What has to hold
    Pest control demand stays steady.
    The other side
    High valuation (P/E above 45).

    Evidence: Form 10-K (FY2025)

  2. 2. Dividend growth

    DPS rose from $0.33 (2020) to $0.68 (2025).

    What has to hold
    Cash flow keeps growing.
    The other side
    Acquisition costs.

    Evidence: Form 10-K (FY2025)

21

ResilienceSite analysisShow

How well the company could absorb a bad year: its financial buffer, how its revenue and profit held up in the worst year on record, and what the 10-K says about the business's exposure to shocks. Figures and filing statements only — no overall rating.

1. Financial buffer (FY2025)

Cash & short-term investments ÷ debt due within a year

0.8x

$100M vs. $124M

Interest coverage (operating income ÷ interest expense)

25.4x

$726M vs. $29M

Free cash flow ÷ dividends paid

2.0x

$650M vs. $328M (FCF = operating CF − capex)

2. Worst year in the record, and the recovery

FigureWorst year-over-year changeBack to the prior level?
RevenueNo decline in the record—
Operating incomeNo decline in the record—

Covers only the 6 fiscal years on record (FY2020–FY2025), which may not include a full recession — the worst year here isn’t necessarily how the company would fare in a severe downturn.

3. Business resilience (from the 10-K)

  • Growth through 2020

    Revenue rose in 2020 to $2,161M.

    Source: Form 10-K (FY2025)

23

Risks (including geopolitical)Site analysis

Starting from the 10-K's Risk Factors section, organized by category — geopolitical, currency, raw materials, regulatory, disaster, and more — with impact and likelihood assessed by this site.

Risk map

Vertical = impact on results, horizontal = likelihood. Upper right = most severe. Numbers match the list below (placement is this site’s own assessment).

Impact
High
Med
34
12
Low
5
LowMedHigh

Likelihood →

"Company disclosure" vs. "this site’s assessment"

The description and mitigation for each risk are this site’s summary of the 10-K’s "Risk Factors" section. Impact and likelihood are this site’s own assessment, not the company’s — where the company discloses its own likelihood assessment, that is noted in the summary.

Impact is judged from how large the affected business is relative to total revenue/profit, and from the risk’s track record of moving results in the past. Likelihood is judged from the filing’s wording and the current business environment (already occurring, or recurring). See the rating criteria.

  1. 1Competition & technology shift

    Competition

    Company disclosure (summarized from the 10-K)
    Competes with Rentokil, Ecolab, Anticimex, many local firms and do-it-yourself options.
    Company’s stated mitigation
    Not stated in the filings.
    This site’s assessment
    Impact Med / Likelihood High
  2. 2Labor & workforce

    Workforce

    Company disclosure (summarized from the 10-K)
    Needs to attract, train and retain skilled workers.
    Company’s stated mitigation
    Not stated in the filings.
    This site’s assessment
    Impact Med / Likelihood High
  3. 3Law & regulation

    Environmental rules

    Company disclosure (summarized from the 10-K)
    Pesticide and waste handling rules; California authorities investigated waste disposal (settled 2025).
    Company’s stated mitigation
    Not stated in the filings.
    This site’s assessment
    Impact Med / Likelihood Med
  4. 4M&A & integration

    Acquisitions

    Company disclosure (summarized from the 10-K)
    Growth relies partly on integrating acquired brands.
    Company’s stated mitigation
    Not stated in the filings.
    This site’s assessment
    Impact Med / Likelihood Med
  5. 5Demand & macro

    Housing and weather

    Company disclosure (summarized from the 10-K)
    Residential demand and termite activity depend on housing and weather.
    Company’s stated mitigation
    Not stated in the filings.
    This site’s assessment
    Impact Low / Likelihood Med

24

What to watch going forwardSite analysis

  • Organic growth by service line.
  • Acquisition pace and debt.
  • Margins and labor costs.

25

Source documentsShow

This page's financial figures come from the Form 10-Ks listed below. Check the original filings for full detail.

Last updated

Analysis last edited: November 2, 2026 · Financial data fetched: November 1, 2026 15:24 (SEC EDGAR) · Source 10-K filed: February 12, 2026

Built on10-K FY2025 · filed 2026-02-12Proxy statement (2026)

Next update expectedAfter FY2026’s 10-K is filed (roughly 60–90 days after fiscal year end (sooner for larger filers)), financials and analysis will be refreshed.

This page is this site’s own analysis based on public information, and does not represent Rollins, Inc.’s views. It is not a recommendation to buy or sell any security, and this site does not guarantee the accuracy of any figure or statement here. Always verify against the original source documents before making an investment decision.